JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
JACOBIN MAGAZINE •
![](https://tsto.org/media/pages/jacobin-magazine/fdbb7bba23-1676471570/jacobin-homepage-200x.png)
WEBSITE
jacobin.com
Jacobin is a leading voice of the American left, offering socialist perspectives on politics, economics, and culture. The print magazine is released quarterly and reaches 75,000 subscribers, in addition to a web audience of over 3,000,000 a month. Tsto was asked to help renew the visual identity of the New York based magazine.
The guillotine, both in the custom J-serif and as a separate element became a frequently used component and a visual tool that ties the rest of the identity together with the macabre symbolism of the Reign of Terror time period. Using various cuts of Lateral by Schick-Toikka gives the identity flexibility to produce typographic hierarchies in various usages.
![](https://tsto.org/media/pages/jacobin-magazine/3a148a5bcd-1676534961/logo-sizes-200x.png)
Logo variations
![](https://tsto.org/media/pages/jacobin-magazine/47bfbe2077-1709545991/j-variables-200x.jpg)
![](https://tsto.org/media/pages/jacobin-magazine/a94e08733e-1676472640/jlo-logopatterns-200x.png)
Modular Jacobin J
![](https://tsto.org/media/pages/jacobin-magazine/b35d305f6a-1709560969/j-yllow3-200x.jpg)
![](https://tsto.org/media/pages/jacobin-magazine/05b4ea5317-1676468201/j-yllow-200x.png)
![](https://tsto.org/media/pages/jacobin-magazine/1d042a2cd9-1709556684/jacobin-tote2-200x.jpg)
![](https://tsto.org/media/pages/jacobin-magazine/07be56ad52-1709562524/jacobin-shirt-200x.png)
![](https://tsto.org/media/pages/jacobin-magazine/d1c24b2b35-1676468479/portfolio-jacobin-lakki-test-200x.png)
![](https://tsto.org/media/pages/jacobin-magazine/696322b2c6-1676464685/tsto-custom-jacobin-200x.jpg)
![](https://tsto.org/media/pages/jacobin-magazine/a918b236aa-1676466686/pattern-200x.jpg)
![](https://tsto.org/media/pages/jacobin-magazine/737bac67c3-1709559021/jacobin-corbyn-200x.jpg)
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